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How to Write Marketing Aspect of Feasibility Study

In previous post, I wrote about how to write technical aspect of feasibility study. In this post, I want to share you how to write marketing aspect of feasibility study. This topic is important to ensure that the proposed product has market/specific market and to determine how much the capacity of product to be produced.

When I involved in the project, which was reactivation of carboxymethyl cellulose (CMC) plant, I learnt that Indonesia mostly imported CMC from China. Local producers of CMC in Indonesia were only two, PT Humpuss Karboksimetil Selulosa (PT HKS) and the other one (I forgot). The fact that Indonesia imported CMC means there are demand that cannot be met be local supply. So, marketing aspect aspect of feasibility will be started from supply and demand. Read More

Technical Aspect of Feasibility Study based on My Actual Experience

There are at least two aspects that make a feasibility study sounds: technical aspect and financial aspect. In this post I want to share you the first one: how to make technical aspect of feasibility study.

I have involved in three feasibility study projects. Each project has different technical aspect that being focused. I want to be more practical in this post, so I will share you example of what to write for technical aspect of feasibility study based on my current project.  Read More